Introduction When you hear the term lead generation, various channels or platforms come to your mind. Whether it’s conventional television and radio advertisements or any social media platforms, there are many options to choose from. One term that gained popularity in the recent decade is CRM(Customer Relationship Management). So the question is How a CRM helps to generate leads? A powerful lead generation CRM solution can help organisations and businesses to do so by gathering leads from multiple sources or channels and tracking their movement through the sales funnel. Customer relationship management (CRM) is an essential part of any successful […]